It’s noizee out there. It’s fast becoming that she who makes the beegest noiz wins!
We work with leettle businesses to help them make the kind of noiz it’s going to take to get noticed.
We’re convinced that non-traditional media (web 2.0, Twitter, Blogs, PodCasts, FaceBook and stuff like that) gives leettle businesses an advantage in today’s noizee business environment.
We think you should Oooze us now. Today.
If you’ve followed BeegNoiz, then you’re aware we’re completely all about working with Leettle business to help them exploit and take advantage of the opportunities that Social Media / Web 2.0 have to offer.
New York Times ran a great article with some case studies of Leettle Businesses using Twitter (just one channel) to make a difference to their business. A really good article to see some practical application of Social Media.
“I would love to say that I just had a really good idea and strategy, but Twitter has been pretty essential to my success,” he said. He has quit his day job as a carpenter to keep up with the demand.”
How on earth do you have 7 years experience by the time you’re 21, and you’ve worked on Yahoo and Orkut design teams, and you’re responsible for the design of the Twitter front page?
Well if you’re Vitor Lourenco, then I guess it’s easy to explain. Because that’s some of his story.
In this interview with FastCompany he speaks of simplicity, solving the customer’s problem, and getting your own design ideas out of the way.
Each project has its own key aspects, and most of the time a project’s success is not only attached to its design. There are deeper concerns for a project to be successful, most of them related to solving a problem that users have. You always have to ask yourself if you’re solving an actual problem–then it’s a matter of executing it in the right way, and there’s no formula for that.
Twitter is a relatively small community in South Africa, although I’ve seen stats that suggest, we’re the 10th largest users of Twitter in the world. Of course I’ve seen stats that say that stat is skewed? Who really knows for sure? I think it’s a growing phenomena, of both users and interested humans.
A very practical part of Twitter is the shortening of URL’s. Necessary to keep web site links to a small size in order to ensure your 140 character limit isn’t used up with just the link.
For those of you who don’t fully understand, I’d recommend this article (from FastCompany) on the demise of Tr.im, one of the url shortening services. An interesting read around challenge and change in a new industry, and a better understanding of what it’s all about.
FastCompany posted an interesting story yesterday about a law suite in the US for $50 000 for something someone had Tweeted about.
“@JessB123 You should just come anyway. Who said sleeping in a moldy apartment was bad for you? Horizon Realty thinks it’s okay.”
Horizon Realty got offended by the tweet, claiming reputation damage and has taken action.
The general rule applies here. Be careful what you say, no matter the medium. But a warning should also be held up for those that respond. The tweep, Amanda Bonnen, had only 20 followers. Her noise level, in the bigger scheme of things isn’t very loud at all. In fact it’s a whisper. Horizon Realty has probably hurt themselves more by taking legal action, than if they’d simply picked up the phone and had a conversation with Amanda Bonnen.
A Google search on “Amanda Bonnen” “Horizon Realty” brings back 4180 hits and Fast Company who ran this story (not originally – I think that belongs to Chicago Now) and tweeted it, has 30 671 followers. @BeegNoiz has around 30 followers (Amanda Bonnen league) and a couple of people read our blog. You get the idea. Will be interesting to see the Google number at the end of the day?
So watch out what you say. And be careful how you respond.
JamTin is our newest client, and we’re loving working with them. They’re beegtime craft people. A leettle idea that deserves to go global. They’re where you and I go when we’re looking for crafts and handmade kewl stuff, but aren’t sure where to find them.
Right now they’re in start up mode, and while there’s a presence, they’re not fully loaded at this stage. But don’t let that stop you from going to have a look.
We’re helping them with strategy at this stage. They’ve got some kewl people working with them on the tech side. So we’re planning, dreaming, and loving what we’re creating together with them.
Matthew Robson is a 15 year old who had a summer intern position with Morgan Stanley in the UK. While he was there he did some research looking at teenagers and trends around their consumption of media. Morgan Stanley published the research, and it’s gone far and wide. At the time of writting this I Googled “Matthew Robson” “Morgan Stanley” and 14 100 results were returned. Not bad exposure for a 15 year old. Good on him though.
But if we’re going to understand the influence of technology on our future business, I think that reading this is a good start.
Digital media is profoundly transforming consumer behaviour and traditional media business models. While creating new opportunities, its disruptive influence is being accelerated by the global recession.
At the vanguard of this digital revolution are teenagers. While their habits will obviously change (especially when they start employment), understanding their mindset seems an excellent way of assessing how the media landscape will evolve. To this end, we asked a 15 year old summer work intern, Matthew Robson, to describe how he and his friends consume media. Without claiming representation or statistical accuracy, his piece provides one of the clearest and most thought provoking insights we have seen. So we published it.
To read the full .pdf formatted research report click here
This article from [Re]Encoded.com was a nice compact read laying out 8 areas to think about when building a great website. The eight areas it looks at are
A great process and framework for thinking through the bits and pieces required to build a really good site. Of course this is just the outline. You’ve still got some other things to decide, like:
And of course the list goes on. But that’s what we’re here for as Beeg Noiz. To work with you to assist you to build that site you’ve always dreamed of.
Traditional media initially wrote the blogosphere off as a poorly organised group of amateurs, who would fade out as quickly as they ‘faded’ in. Then they started blaming the blogoshpere for eroding their business and taking away from their revenue stream.
Here’s an interesting report, supplied by FastCompany, that suggests that when it comes to breaking news, News Outlets still move quicker.
Certainly an interesting read.
When you come across an article that attempts to list the ‘must have’ toolkit for the modern day social media citizen, you know you’re going to spend time there digging through the links it offers up. And yes, this is exactly what happened to me.
It has some really nice stuff to look at. Some older some newer, but all useful. Divided into the following categories:
A nice comprehensive list with some great links under each category.
If you have an iPhone, finding good clients for things like Twitter can be a leettle distracting. You’re paying R40 or R50 for each app that you try out (sometimes the lite ones don’t really help), and while it’s not a lot in the beeger scheme of things, you’re probably stuck somewhere between not wanting to waste money and being sure you got the best app for your buck. Some of you will know exactly what I mean. Bit of ‘app envy’ can so easily sneak in : )
Here’s an overview of some of the Twitter Apps for iPhone from MacWorld. Personally I use Tweetie on my phone. I do still think I made a good choice first time out. So a good spend on that particular day.
What do you use?
